Trek buys Pennsylvania’s Genesis Bicycles

Hinchcliff referred questions about the sale to a person at Trek who was unavailable. EASTON, Pa. (BRAIN) — Trek Bicycle has acquired genesis bicycles, a single-store operator in the Lehigh Valley. Trek will fill all orders placed before it takes over as store owner. Bike service must be completed before Trek takes over, the site says.

We want to know about your concerns, learn about your riding habits, and understand your goals. That way, we can provide exactly what you need to get the most out of your bike. Check out our curated collection of the very best road, mountain, and family rides in the area, complete with digital route maps. The Montane Icemen (Pete Sissons and Paul Cosgrove) underlined the bikes capabilities as they used a pair of Croix de Fers to circumnavigate the 1600-mile coastline of Iceland in 14 days.

PromotionWe were asked to help create promotional items for the first company store in the US. Product PresentationWe were honored to create the livery for the Rabobank/Giant teams. Teams that have scored stage and overall victories in the Grand Tours around the world. Product PresentationWe developed the product graphic presentation for more than 200 unique models every year…while being on-trend, fresh and true to the brand.

Take your pick from their range of iconic builds such as the Croix De Fer, Fugio, CDA, Vapour, Datum & more. Credited with creating the first-ever gravel bike, Genesis bicycles are designed to take you on adventure — off-road, on-road, or wherever your heart desires. If you have any questions about our products or your purchase, make sure to visit our customer service page. Here you’ll find our company details, answers to frequently asked questions and different ways to get in touch with us. The Genesis range has expanded by a staggering amount, to include gravel, road, urban, and more. These hardy bikes are some of our staff’s favourites, tried and true in the bike packing and adventure realm.

Packaging SystemThe packaging system had to accommodate everything from small replacement parts to complete bikes. Packaging SystemWe created a packaging system that both stood out at retail and aided in finding the right product at a glance in a crowded retail environment. Packaging SystemGenesis created a holistic packaging system that was impactful and highlighted specific features across a product offering that reached almost 3000 SKU’s.

Genesis bikes became renowned for their use of steel tubing and ethos for function over form. The first Genesis bike was produced under the Ridgeback brand as the Day One model in 2001. Due to its popularity, Genesis became a label in its own right in 2006. With so many different variables this is an impossible question for us to answer properly!

genesis bicycles

Our bikes will take you to those places, fulfill your curiosities and make you remember why going for a ride is one of life’s most brilliant experiences. Our focus areas are Fixed gear, Single speed, Road, Gravel and Bikepacking. The latter is a segment we are a little bit extra found of; hence we will gladly help you find the correct bike, bags and all the equipment you need for the next bikepacking adventure. For the urban fixed gear and single speed cyclist we have plenty of messenger bags and clothing that can withstand a lot of rough use. Even if you’re not a bike enthusiast, you’ve probably noticed the giant bicycle perched on top of the store at 126 Bushkill St. You can see it as you pass by on Route 22 heading into New Jersey.

Product PresentationGenesis created the global product presentation for the world’s largest quality bicycle manufacturer. UK bike brand Genesis began in 2001 as a single bike – the Genesis Day One – and exploded in popularity. The store’s website currently lists new bikes from Trek, Electra, Salsa, All-city and Jamis. The site said a retirement sale would begin Thursady and the store will be closed May 4-7 as trek prepares to re-open under the new ownership. Tomias Hinchcliff opened the store in 1974 “with two bikes in a tiny storefront in downtown Easton,” he said on the store website.

It’s who we are and we embrace that as we share our latest range. Product PresentationFrom free-ride, long-travel mountain models to fun city bikes, the presentation is a key attractor on the sales floor. They have a program called BikesGiving where they ask customers… Singletrack uses affiliate services called Skimlinks and which genesis bicycles means we may earn revenue if you buy a product after clicking a link to a retailer on our site. In 2019 Genesis became aware of a potential problem involving the durability of Samox AF-13 single speed chainsets, specified on certain Day One models. Full details of the voluntary recall can be found here.